The in-store event will run until March 27 with online offers until April 19

New and expecting parents can learn about baby massage, enjoy a bubble bath display and shop exclusive offers at a Manchester Boots. The baby event will take place in the Trafford store from today (March 23), until Mothering Sunday this weekend.

The health and beauty retailer is hosting their first in-store customer Baby Event, with a focus on ‘bedtime rituals’ and sleep for both parents and baby. Customers can explore various immersive zones displaying all the products parents and babies need for relaxation, with baby massage demonstrations, and hand massages for the adults.

Free to enter and open to the public, attendees will receive a goody bag featuring products from top brands such as Aveeno, Brushbaby, Tommee Tippee. Experts will also be on hand to help parents understand their baby’s ‘sleep style’, giving tailored recommendations on how to aid sleep.

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The sleep event will see a number of discounted lines along a breadth of products to support parents in getting their little ones to sleep. And while it may be the first time Boots have held such an event in store, parents often look forward to the online baby event, which sees dozens of parenting essentials reduced from more than 260 baby and toddler brands.

The online event is running until April 19 where parents can stock up on the mountain of products needed for babies and toddlers, and save a bit of money doing it. Here are five of the best deals online right now:

Shoppers can collect 92 advantage card points when they buy this Tommee Tippee Steriliser, which was £35.99.

There's a third off selected Tommee Tippee sterilisers and shoppers can stack an offer for 15% off when spending £30 on select baby items.

The new Next2Me Air is still designed to allow you to sleep safely next to your baby without sharing the same bed, as recommended by baby experts, but is now made with wider netted sides to improve air flow around the crib.

This currently has £40 knocked off the RRP and is included in the 15% off saving

The Moon 3-in-1 Travel System adapts as your child grows, with the pram mode seamlessly converting into the pushchair. Designed for the everyday – at only 6kgs it’s lightweight, compact, and the one-hand easy fold action ensures outings are a doddle.

It's currently got £50 off and an additional 15% off at the checkout.

Usually £11 a pack, Boots are offering shoppers four packs of selected nappies for £34, which also qualifies for 15% off at the checkout, making them just £28.88.

Usually £140, the MAM 2 in 1 Single Electric Breast Pump has 20% off and is down to £112. But when added to the basket, an additional 15% is knocked off.

Shoppers also receive a free MAM dummy.

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